Nutzfahrzeug

Verkaufswagen Ford TT, (Typ 35 S), Migros-Verkaufswagen

Dating

1926

Persons

Migros Genossenschaftsbund (Migros-Genossenschafts-Bund) (1925), Betreiber/in oder Benutzer/in

Ford Motor Company (USA) (1903), Hersteller/in

Description

Motor- und Chassis-Nr. 13180609 (Februar 1926) - Lieferwagen mit Kastenaufbau -Verkaufswagen der ersten Generation der Migros ab 1925 - Bohrung: 95.25 mm, Hub: 101.6 mm - Literleistung: 5.1 kW/Liter - 2-Gang Planetengetriebe mit Fussschaltung - Verkaufsroute und Fahrplan auf dem Heck des Lastwagens - Schaufenster mit den zu verkaufenden Waren im Heck eingelassen. Produktionszeitraum und Stückzahl: 1917 bis 1927 Ford TT 1-Ton Truck, Model T von 1908 bis 1927 über 15 Millionen Exemplare (Produktionsweltmeister bis 1972, vom VW Käfer abgelöst).

Signature / Inscription

Signatur / Beschriftung: Beschriftung: "MIGROS A.-G.", "die frischen Qualitäten", "Migros die Brücke"

Object type

Object (three-dimensional)

Material / Technique

Metall, Holz, Leder, Kunststoff

Dimensions

482 x 172 x 208 cm ca. 1200 kg

Inventory number

VHS-4296

Legend

Sales Van Migros Ford TT USA 1925 The Beginnings of Migros In 1925, Gottfried Duttweiler acquires five used models of the Ford TT as sales vans for his just newly founded Migros direct retail cooperative. Robustly built, easy to drive and inexpensive in maintenance and purchase price, the TT is the ideal means to an end for transporting groceries and selling them directly on location. Benefits for everyone Whereas the private car is considered a luxury object in Switzerland into the 1920s and more often regarded with skepticism, the goods vehicle, since it serves the common good, enjoys the reputation of being "democratic" and is accepted very early on. Already prior to World War 1, the density of goods vehicles in Switzerland is the highest in Europe. The end of the sales van Today, instead of transporting a limited selection of goods to the customer, Migros makes it possible to order goods online from "LeShop". Here the selection is wider and only ordered goods have to be transported. The Internet has made the sales van superfluous.